Socialjuice BlogCustomer stories. Real impact.
Practical guides to collecting reviews, creating video testimonials, building trust, and turning customer stories into business growth.
Latest articles
How to respond to negative reviews (and still increase trust)
A practical response framework for negative reviews, with examples, escalation steps, and a way to turn feedback into service improvements.
Testimonial permissions: release forms, usage rights, and what to avoid
A practical permission checklist for using customer quotes, names, videos, and logos across your website, social posts, and advertising.
Social proof for ecommerce: product page review strategy + UGC gallery checklist
Choose useful product-page reviews and customer photos, place them near purchase questions, and measure their effect without slowing the store.
Website testimonials: where to place them for conversions (home, pricing, checkout)
Map testimonial placement to buyer questions on your homepage, pricing page, checkout, and service pages, then test one placement at a time.
How to turn customer support chats into testimonials (with permission)
Turn a resolved support interaction into an approved customer quote without publishing private account details or surprising the customer.
Social proof for SaaS: the exact assets that move trials to paid
Build a SaaS proof library for evaluation, onboarding, pricing, and expansion, with customer context and a measurable testing plan.
Video testimonials: the 10 question script that gets real answers (not rambling)
Ten open questions for clear customer video testimonials, plus a recording checklist and an editing workflow that keeps the customer’s meaning.
B2B case studies: a lightweight format you can ship every month
A repeatable B2B case-study structure covering the customer’s problem, implementation, evidence, limitations, and approval.
How to ask customers for a review without sounding desperate (templates included)
Neutral review-request templates for a completed purchase or service, with timing, follow-up, and a clear way to decline.
Customer referral ask: a simple follow-up flow that gets introductions
Ask for customer introductions with a low-pressure message, clear fit criteria, and a respectful follow-up process.
Before-and-after stories: how to capture proof without sketchy claims
Build a before-and-after customer story with a clear baseline, time period, evidence, and honest limits on attribution.
How to collect testimonials at scale: systems, timing, and incentives that work
Build a repeatable testimonial collection process with clear ownership, neutral invitations, permissions, and useful reporting.
The Best Way To Get Video Testimonials From Your Customers
Discover the importance of video testimonials for your business. Learn how to collect impactful endorsements that enhance credibility and attract new customers.
Harnessing the Power of Customer Testimonials for Business Growth
Discover how customer testimonials can drive growth for your business. Learn actionable strategies to collect and utilize reviews effectively.
Boosting Your Website Conversion Rate: The Power of Testimonials
Discover how testimonials can boost your website's conversion rate. Learn effective strategies to enhance user experience and build trust with social proof.
Boosting Your Business with Google Reviews: A Comprehensive Guide
Discover how Google reviews can transform your business's online presence and reputation. Learn effective strategies to collect and manage reviews in this comprehensive guide.
Maximising Customer Reviews: Strategies for Business Success
Discover effective strategies to boost customer reviews and enhance your business credibility. Learn how to make it easier for customers to share their experiences.
Why Customer Reviews Matter: A Practical Guide
Unlocking the Power of Customer Reviews for Business Growth
How to get clients as a marketing agency
Learn how to get customers as a digital marketing agency.
How to Get Started with Video Reviews: A Comprehensive Guide
Learn everything you need to know about video reviews. Start collecting video testimonials within the hour!
How to Get Coaching Clients: Harness the Power of Social Proof
Learn about the process on how to start and scale new customer revenue for your business using social proof.
Social Proof in the Digital Age: How Online Reviews, Influencers, and Social Media Shape Our Choices
This article explores the impact of online reviews, influencers, and social media on our decision-making and offers insights for businesses navigating this new landscape.
Video Testimonials vs. Text Testimonials: Pros and Cons
This article compares video and text testimonials, highlighting the pros and cons. Start applying the learnings today.
How to Ask for Reviews Politely: A Step-by-Step Guide
This provides tips and best practices for asking customers for reviews politely. Follow these steps and start growing your online reputation.
The Power of Social Proof: How It Influences Our Decisions and Shapes Our Behavior
In marketing, social proof is a powerful tool to persuade potential customers and influence their decision. learn how to integrate social proof in your marketing strategy here.
The Psychology of Social Proof
In this article we will explore the human biases and the evolution of social proof in psychology.
The Ultimate Guide to Customer Testimonials: How to Collect, Use, and Leverage Social Proof
Our final guide with all theins and outs on collecting, managing and sharing customer reviews to boost your business.
Why and how video testimonials benefit your business?
Taking video testimonials & using them in your marketing is a fantastic method to both thank the people who have given you their feedback & attract new clients.
What could be the best method for getting video testimonials?
One of the most effective ways to do so is by making use of the video submission form that is made accessible on Social Juice.
How long should video testimonials be?
You can get your point through effectively in between 45 and 60 seconds.
Key takeaways from keynotes I saw at SaaStock Dublin 2022
Last week, I attended SaaStock in Dublin to represent my SaaS startup SocialJuice. Here are the key takeaway I learned from all keynotes.
Where and how to use video testimonials?
Social media is a great venue for promoting endorsements since most of the sites make it very simple to publish and share visual content with large audiences.
How do video testimonials promote business?
Videos are 12 times more often than text when it comes to information. More shares mean easier lead conversion, relationship-building, & customer satisfaction.
How to get testimonials for your business?
Email is the channel of contact that is utilized most frequently to collect video testimonials from satisfied customers.
What makes a customer testimonial video good?
Take time to start thinking about the video of the customer testimonials & provide a full guide to your customers to help them to record a testimony for business.
Effective video testimonial structure
The most effective testimonials are honest and authentic. Do not boast or exaggerate about the accomplishments of your organization.
When to Use Video Testimonials Instead of Written Ones
It is incredibly engaging to hear other people discuss a service or product that is relevant to the viewer's personal journey.
How do you Collect Client Video Testimonials?
Collect client video testimonials. It is much simpler to regularly collect footage for video testimonials when using software that is well designed.
Hello World — SocialJuice — Video Testimonial Collecting and Sharing.
Imagine just one of your most happy customers making one testimonial, and that testimonial bringing you one extra customer, it has already been worth it.